World Cancer Day theme: I Am And I Will
This World Cancer Day, we recognise that our commitment to act will lead to powerful progress in reducing the global impact of cancer.
So, this 4 February whoever you are, your actions - big and small -will make lasting, positive change. Because, progress is possible.
We need your commitment to create a cancer-free world.
This World Cancer Day, who are you and what will you do?
The theme: 2019 - 2021
2020 marks the midway point of the 3-year ‘I Am and I Will’ campaign. ‘I Am and I Will’ is an empowering call-to-action urging for personal commitment and represents the power of individual action taken now to impact the future.
A 3-year campaign for impact
World Cancer Day is a campaign built to resonate, inspire change and mobilise action long after the day has passed.
A multi-year campaign offers a chance to create long-lasting impact by increasing public-facing exposure and engagement, more opportunities to build global awareness and impact-driven action.